When engaging with local businesses, one of the most useful tools for marketers is Google Business Profile (GBP). Firms cannot appear in the Local Pack or Local Finder without GBP, which should be a primary goal for businesses of this type. According to research, 88 percent of consumers who search for local products or services […]

How can you potentially compete in Google Search results against brands and other large businesses? Start with this SMB-specific SEO checklist. How would you rank the SEO performance of your small business, and what should you work on next for more success? The practice of optimizing your website to rank better in search engines like […]